When researching for “fragrance with pheromones”, Google lists Escentric Molecules and its famous Molecule 01 fragrance as one of the options. This fragrance brand had the genius idea to use the molecule, Iso E Super, as the main ingredient in the formula.
To be more olfactively precise, Iso E Super has a round, ambery, mineral and velvety woody scent. It is very pleasant but not many people can clearly smell it so it has an elusive power. Ambroxan is another molecule that has a similar woody ambery profile and doesn’t smell much on its own but would make any composition smell divine.
Iso E Super is universally used in perfumery and laundry products. It has a comforting smell that most people love. In fact, we sometimes hear some people describing it as the smell of sex or skin – could this be because your bed sheets release the clean smell of your laundry product when creased?